Rare Stripes

Tiger Beer x Kenzo x WWF

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Director
Scott Cudmore
Agency
Marcel Sydney

Rare Stripes

Tiger Beer x Kenzo x WWF

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Director
Scott Cudmore
Agency
Marcel Sydney

Rare Stripes

Tiger Beer x Kenzo x WWF

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Director
Scott Cudmore
Agency
Marcel Sydney

Rare Stripes

Rare Stripes

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

Director
Scott Cudmore
Agency
Marcel Sydney

Rare Stripes

Rare Stripes

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

Rare Stripes

Director
Scott Cudmore
Agency
Marcel Sydney

Rare Stripes

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

Rare Stripes

Director
Scott Cudmore
Agency
Marcel Sydney

Rare Stripes

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

Rare Stripes

Director
Scott Cudmore
Agency
Marcel Sydney

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

Director
Scott Cudmore
Agency
Marcel Sydney

Rare Stripes

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

Director
Scott Cudmore
Agency
Marcel Sydney

Introducing Rare Stripes — our latest campaign for Tiger Beer, WWF and Kenzo, in collaboration with Marcel Sydney. This unique project focuses on increasing awareness about the near extinction of wild tigers through a limited collection by Kenzo. A team of four artists from different walks of life were brought together to tell stories of four different tigers. Each artist made it their mission to bring the stories of these animals to life through their design, and stitched each tigers unique stripes into the garments.

We spent most of our time filming in Cambodia, and continued the journey to Portugal where the garments are being manufactured. The film and clothing line debuted at a Kenzo store in Tokyo. Directed by our very own Scott Cudmore, we hope to connect you to the animal behind the icon.

Director
Scott Cudmore
Agency
Marcel Sydney
Adele addressing Es Devlin (set designer) and Good Company team:  Alexandre Moors, Bill Kirstein and Brian Welsh.