Taylor Swift — The Eras Tour

Good Company produced all of the visual content for Taylor Swift - The Eras Tour.

Taylor Swift — The Eras Tour

Our live action, experiential, and post production arms came together to produce over 100 unique pieces of content for 44 songs and interstitials that displayed on the massive upstage wall and one of the largest LED floors ever seen.

Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour

The post process included traditional editorial, 2D Design/Animation, 3D CGI Creation/Compositing, as well as utilizing the latest in real-time technology and AI.

Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour